Brand identity for Buenos Aires based denim consultancy Be Disobedient
Based in Buenos Aires, Argentina, Be Disobedient takes your know-how about the denim and fashion industry to the next level by providing complete denim consultancy programs, worldwide denim research trips through the most important fashion cities and thematic meetups to dive in deep.
The brand identity system was designed to attract the fashion minded in a simplistic, yet powerful way. Without losing the personal aspect and by trying to reflect the brands' distinctive name using bold photography, playful typography and fresh colours.
Created for Be Disobedient in Buenos Aires, Argentina and São Paulo /
Rio De Janeiro, Brazil, 2020. Services include logo design, brand identity system, art direction, graphic design, motion design & webdesign. Photography by Cristiano Hernán & Santista Jeanswear. Featured on The Brand Identity. Visit bedisobedient.com